sarada conaway
MAKEOVER
2009-present

Sarada Conaway offers makeovers to willing participants by providing an environment that is part thrift store, part salon, and part photo studio. The inspiration for many transformations occurs spontaneously at makeover events. Or, models can also schedule a photo shoot and request a specific look.

Unlike fashion magazine makeovers, these transformations do not focus on beautification. Instead, persons are encouraged to utilize their appearance as a form of communication.

Both the makeover events and resulting before-and-after photographs provide a chance to study personal presentation and it’s possible interpretations.

Links to further reading on the MAKEOVER series:

Friends and Family Sequence
Friends and Family Sequence
Friends and Family Sequence
Friends and Family Sequence
Friends and Family Sequence
Friends and Family Sequence